SaaSBoomi Annual 2025

The world is changing around us, with incumbent SaaS companies rapidly adding AI-enabled capabilities whilst also battling new AI-native competitors that are launching weekly. But with company valuation increasingly a factor of profitability as well as revenue growth, AI poses a real problem: unless monetized carefully, it can significantly erode margins. In this insight-packed session, Andrew Davies, CMO of Paddle, will show detailed data and practical examples of how you must transform your monetisation efforts for a transformed world.

Find out:
- Why monetization now matters more than ever
- How to apply pricing strategy principles to AI
- Monetization best practices from leading AI-first companies

Objectives:
- Learn the principles of pricing strategy
- Find out how packaging can drive better monetization
- Understand how leading companies are tackling AI monetization
- Discover how localization drives outsized results
- Leave with 3 practical steps you can take tomorrow to build a better company